A forward-looking strategy

Termo Clara, rebranding for a positioning of excellence

Since 1964, Termo Clara has had a strong family tradition in the thermohydraulic sector, characterized by reliability and a forward-looking vision. The recent rebranding has refreshed the company's image and strengthened its position as a market leader. At the heart of this change is a branding strategy that celebrates the family roots and propels the company into new challenges. With a strong and coherent brand strategy, Termo Clara demonstrates that the combination of history and innovation is the key to ensuring stability and continuous growth. The tagline "A family story since 1964" embodies this vision and reaffirms Termo Clara's commitment to a future of excellence.

Rebranding, Brand Strategy, Visual Identity, Web Design.
A continuous evolution

Termo Clara's new logo marks a key moment in the company's evolution, refreshing its image to reflect a modern and dynamic reality. With a clean and bold design, it highlights the company's leadership and incorporates a simplified icon that celebrates the pillars of success: fire and water. The visual identity adopts a contemporary, clear and precise typography, along with a color palette that fully expresses the company's values: passion and professionalism. The rebranding is completed with a distinctive pattern that makes Termo Clara's image unique and instantly recognizable.

Rebranding, Brand Strategy, Visual Identity, Web Design.
Consistency that demonstrates excellence

Termo Clara's new visual identity has been applied consistently and uniformly to all the company's materials, both printed and digital, from transport documents to quotations, from company vehicles to staff uniforms, and even to the design of the website. The completely redesigned website integrates icons representing the company's key services, perfectly aligned with the new brand identity. This consistency across all touch points not only demonstrates the strength and professionalism of Termo Clara, but also strengthens customer confidence and consolidates the company as the ideal partner in the thermohydraulic sector.

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